Lucas Ballasy
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E-Commerce
Tailoring Brand Messaging to Reach Customers
BL&T
Taking Our Quarterly Debriefs Agency-Wide
BL&T
Different Paths for Two Beauty Brands Facing Falling Conversion & Sales
BL&T
BL&T No. 194: Universal Principles for Effective Landing Pages
BL&T
My Cuyana "Customer" Journey: The Missed Opportunity of Gifters
Notes
ChargeX 2024 Thoughts & Takeaways
Notes
The Endless Paths to Purchase in CPG
Notes
Navigating Headless E-Commerce: When Is It Worth It?
Notes
I'm a Ghost to Magic Spoon: Ideas for Omnichannel Engagement
Notes
What Sets Winning E-Commerce Teams Apart
Notes
Learning from Your Customers: Insights from BIO RAW's Journey
Notes
Designing E-Commerce for Diverse Customer Behaviors
Notes
Seven Essential Questions for Your Food & Bev Website
Notes
Learning from Churned Subscribers
Notes
Tolstoy: The Intersection of Content & Commerce
Notes
Building a Foundation Beyond Amazon for Food & Beverage
Notes
Is It A Zero Party or First Party? Breaking Down the Difference & Why It Matters
Notes
A Guide to Shopify 2024 Winter Edition
Notes
My conversion rate is slipping...now what?
Notes
A Framework for Brand Discovery Through Every Life Stage
Notes
Why Shop App is a No-Brainer for Shopify Brands
Notes
Growing AOV with A Customer-First Approach
Notes
Bridging the Online/Offline Gap With Shopify POS
Notes
How CPG Brands Can Maximize Their Online Presence
Notes
Tips For Your CX Team to Keep Customers Happy
Notes
How to Keep Up Momentum Post-BFCM
Notes
What Your Traffic Sources Are Telling You
Notes
Improving E-Commerce Through Returns
Notes
Understanding When a Quiz Makes Sense
Notes
A Prime Case for Amazon's "Buy With Prime"
Notes
Keeping Subscribers Engaged Beyond Month One
Notes
On the Wonderment Blog: How Marketing & CX Teams Can Increase Customer Retention
Notes
BL&T No. 162: E-Commerce Insights from Recharge's ChargeUp
BL&T
Beyond Subscriptions: How Recharge Drives LTV
Notes
BL&T No. 161: Shopify Enterprise Partner Summit & Dollar Shave Club's Shopify Story
BL&T
Building Trust with SMS
Notes
Top Placements for Upsells and Cross-Sells in E-Commerce
Notes
The Power of Customer Data with Okendo
Notes
BL&T No. 158: How to Reduce BFCM Returns
BL&T
Rebuy's Free Plan and Checkout Extensions Announcement
Notes
Using Website Navigation to Introduce the Brand
Notes
Amazon Buy With Prime Has Finally Arrived on Shopify
Notes
Beyond Conversion Rate: Low-Hanging Fruit Opportunities
Notes
From Personalization to the Environment: Client E-Commerce Trends
Notes
Focusing on the Right Customers
Notes
BL&T No. 152: How My Motorcycle Dealer Missed Out On Greater Customer Value
BL&T
A Look Inside Shopify 2023 Summer Edition
Notes
Maximizing Holiday Sales: Post-Purchase Gift Card Tactics for Black Friday
Notes
BL&T No. 148: Exploring VUCA in E-commerce: What To Do When You Don't Know What To Do
BL&T
Maximizing Marketing Investments with Tailored Landing Pages
Notes
Sweet Loren's Move to Shopify
Notes
Returns Don't Have to Suck
Notes
When to Say Goodbye to Discount Code Fields
Notes
SMS Marketing: Navigating Compliance & Best Practices
Notes
Using Post-Purchase Surveys to Understand Customers & Drive Strategy
Notes
BL&T No. 143: Exploring Frank Lloyd Wright’s Principles
BL&T
Simple Steps for Personalized E-commerce Communication
Notes
Making Delayed Subscription Shipments Easy Drives Retention & Revenue
Notes
BL&T No. 140: Creating Customer Connections
BL&T
Unlocking Revenue & Sustainability: Treet's Resale Solution for Brands
Notes
BL&T No. 138: ChargeX 2023 Thoughts & Takeaways
BL&T
Nurturing Relationships with New Parents in the Baby Brand Industry
Notes
Bridging Online and In-Store Experiences with E-commerce Fulfillment
Notes
Highlights from Shopify 2023 Winter Edition
Notes
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